$399.99Original price was: $399.99.$349.99Current price is: $349.99.
It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology•. The single-speed Cruiser 1 is simplicity at its finest.
Colors: Spring Green, Pearl White, Sun Yellow
It's right for you if...
You appreciate the look of a classic beach cruiser combined with the comfort of our patented frame geometry and modern styling. The Electra Cruiser is a simple, durable bike perfect for a sun-soaked ride on the boardwalk or cruising the streets to your favorite taco shop.
The tech you get
The single-speed Electra Cruiser 1 features our patented Flat Foot Technology® and custom swept back handlebars for a comfy, upright riding position. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come.
The final word
For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen.
Why you'll love it
The beach cruiser was our first love. Its timeless style can transport you to a Southern California beach no matter where you are.
It features our patented Flat Foot Technology® for amazing comfort and control.
Cruise comfortably on 26" RetroRunner tires and an easy-to-use coaster brake.
Add a bell, basket, fenders or a surf rack to make the most of those long summer days.
$3,049.99Original price was: $3,049.99.$2,499.00Current price is: $2,499.00.
If you're looking for an e-bike with attitude, there's only one play. The Ace of Spades Go! is the perfect combination of style, substance and power. Subtle designs on the frame, saddle and fenders make a statement, while the latest e-bike technology from Bosch completes this classic, yet bold ride.
Colors: Matte Black
It's right for you if...
Your sense of adventure is as strong as your attention to detail. From a custom saddle and grips to badass detailing, our Attitude Go! e-bikes pack a punch. Add our patented Flat Foot Technology® frame geometry and the power of a Bosch motor and you've got yourself one sweet ride.
The tech you get
Our Ace of Spades Go! is powered by the Bosch Performance Line system with a 250W mid-frame motor paired with a Bosch Purion display. The Shimano Nexus Inter 5-E hub makes switching gears easy, even on steep hills, and hydraulic disc brakes allow you to stop quickly and safely.
The final word
Highly stylized from top to bottom and meticulously designed, these e-bikes are the ultimate expression of style. Combined with the latest Bosch technology and Electra's patented Flat Foot Technology®, the Attitude Go! collection takes a bold stance to carve out its own terrain in the e-bike landscape.
Why you'll love it
Bosch Performance System and PowerPack 400 battery provide reliable power.
The Shimano Nexus Inter 5-E hub provides the perfect range for riding an e-bike.
Vee Rubber Speedster 26" x 2.8" tires ensure a smooth ride.
The front and rear Tektro hydraulic disc brakes provide smooth and powerful stops.
The hydroformed frame features custom details throughout.
The Shimano Nexus Inter 5-E hub provides the perfect range for riding an e-bike.
The Townie Path 9D delivers the comfort of the best-selling Townie in a more adventurous package. It's perfect for those looking to explore more and perhaps ride a little harder. Larger 27.5" tires tackle terrain with better traction and control, while hydraulic disc brakes allow you to stop on a dime. So get on and take the Path less traveled.
Colors: Pine Green, Matte Black
It's right for you if...
You want comfort and control but aren't afraid to kick it up a notch. With a 9-speed derailleur, powerful disc brakes and larger tires, you'll be ready to roll wherever the road takes you. While the Townie Path 9D is more rugged, it's still comfy and easy to ride. Like they say, once a Townie, always a Townie. They say that, right?
The tech you get
Climb hills easily with a Shimano Alivio 9-speed derailleur and Acera Rapid Fire Plus shifter. Kenda 27.5" tires with K-Shield protection tackle terrain with better traction and control, while Tektro hydraulic disc brakes provide smooth and reliable braking. Not that you’re going to want to stop anytime soon.
The final word
The Townie Path 9D is for the rider looking for a bike that is more capable. Larger 27.5" tires roll faster and provide better traction, allowing you to tackle more terrain and transition from paved roads to gravel with ease. Built for the rigors of the road, or a ride down to the coffee shop.
Why you'll love it
Comfort is key with a foot-forward pedal position, gel saddle and ergonomic grips.
9 speeds and hydraulic brakes provide smooth riding on a wider range of terrain.
27.5" puncture-resistant tires let you focus on the ride and avoid the dreaded flat.
For more versatility, add a rear rack and basket to pack all the necessities for an awesome adventure.
$449.99Original price was: $449.99.$399.99Current price is: $399.99.
It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology•. The single-speed Cruiser 1 is simplicity at its finest.
Colors: Teal, Hibiscus, Seal Grey, Soft Pink, Mango, Green Metallic
It's right for you if...
You appreciate the look of a classic beach cruiser, but don't mind extra comfort and modern styling. The Electra Cruiser is a simple, durable bike perfect for a sun-soaked ride on the boardwalk or cruising the streets to your favorite taco shop.
The tech you get
The single-speed Electra Cruiser 1 features a sturdy steel frame paired with alloy rims and stainless-steel spokes on RetroRunner tires. Custom swept back handlebars and coaster brakes make this an easy-to-use and comfortable ride.
The final word
Nothing compares to the comfort and style you find on an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen.
Why you'll love it
The beach cruiser was our first love. Its timeless style can transport you to a Southern California beach no matter where you are.
It features our patented Flat Foot Technology® for amazing comfort and control.
Cruise comfortably on 26" RetroRunner tires and an easy-to-use coaster brake.
Add a bell, basket, fenders or a surf rack to make the most of those long summer days.
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike.
Colors: Hyper Blue, Cement, Matte Black, Nickel.
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe.
The final word
The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
Linear-pull brakes help control your roll with easy-stopping.
Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike.
Colors: Kiwi, Seal Grey, Ocean Blue, Curry, Cobalt, Pineapple, Matte Violet, Arctic Blue, Palm
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe.
The final word
The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
Linear-pull brakes help control your roll with easy-stopping.
Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll.
Colors: Hibiscus, Seal Grey, Soft Pink, Mango, Green Metallic
It's right for you if...
You enjoy the causal ride of a beach cruiser, but still appreciate quality, craftsmanship, and of course, style. The Cruiser 7D is the best of both worlds, offering plenty of gears to give you range beyond a quick ride around the block in flip flops. Not that there’s anything wrong with that.
The tech you get
The Cruiser 7D features a lightweight, aluminum frame, Shimano 7-speed gearing with a Revo Twist shifter and alloy linear pull brakes. Electra's patented Flat Foot Technology® provides an upright ride for comfort and control with the added cushion of balloon tires.
The final word
For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen.
Why you'll love it
Get the classic look of a beach cruiser with added details that take it to the next level.
Comfort and control are key with Electra's patented Flat Foot Technology®.
The linear pull brakes and 7-speed drivetrain give you range and stability.
Add a bell, basket or a surf rack to make the most of those long summer days.
$649.99Original price was: $649.99.$549.99Current price is: $549.99.
The Cruiser 3i takes riding to the next level with modern refinements like a lightweight aluminum frame, custom components and, of course, Electra’s patented Flat Foot Technology®. With a 3-speed internal hub, it's practical yet eye-catching, making it perfect for cruising in style year round.
Colors: Hibiscus, Teal
It's right for you if...
You enjoy the ease and simplicity of a Cruiser, but you have an affinity for the ease and low maintenance of the internal hub gearing. The lightweight aluminum frame makes it easy to ride along on the boardwalk, bike path and everywhere in between.
The tech you get
The Cruiser 3i has a 3-speed internal hub for those wanting a few more gears and minimal maintenance. Linear-pull brakes and a rear coaster brake provide smooth stopping power while cushy balloon tires, a custom saddle and grips create a comfortable ride.
The final word
The classic beach cruiser was our first muse. Over the years, we've continued to innovate and refine without losing our signature style and attention to detail. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun and easy to ride.
Why you'll love it
Get the classic look of a beach cruiser with added details that take it to the next level.
Comfort and control are key with Electra's patented Flat Foot Technology®.
The low maintenance coaster brake and 3-speed drivetrain keep riding fun and uncomplicated.
Add a bell, basket or a surf rack to make the most of those long summer days.
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology® frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control.
Colors: Matte Violet, Curry, Kiwi, Seal Grey, Ocean Blue, Cobalt, Arctic Blue, Palm
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride.
The final word
The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
Linear-pull brakes help control your roll with easy-stopping.
Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$649.99Original price was: $649.99.$599.99Current price is: $599.99.
The Cruiser 3i takes riding to the next level with modern refinements like a lightweight aluminum frame and, of course, Electra’s patented Flat Foot Technology®. With a 3-speed internal hub, it's practical yet eye-catching, making it perfect for cruising in style year round.
Colors: Matte Black, Matte Indigo
It's right for you if...
You enjoy the ease and simplicity of a Cruiser, but you have an affinity for the ease and low maintenance of the internal hub gearing. The lightweight aluminum frame makes it easy to ride along on the boardwalk, bike path and everywhere in between.
The tech you get
The Cruiser 3i has a 3-speed internal hub for those wanting a few more gears and minimal maintenance. Linear-pull brakes and a rear coaster brake provide smooth stopping power while cushy balloon tires, a custom saddle and grips create a comfortable ride.
The final word
The classic beach cruiser was our first muse. Over the years, we've continued to innovate and refine without losing our signature style and attention to detail. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun and easy to ride.
Why you'll love it
Get the classic look of a beach cruiser with added details that take it to the next level.
Comfort and control are key with Electra's patented Flat Foot Technology®.
The low maintenance coaster brake and 3-speed drivetrain keep riding fun and uncomplicated.
Add a bell, basket or a surf rack to make the most of those long summer days.
